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Application integration: The way to make your business more efficient

Published:
9.5.2023

Situation

Application Integration - There are basically two concepts of solutions for the digitization of companies:

  • all-in-one approach
  • and today more popular concept of best-of-breed.

Best-of-breed means that an application consists of a series of specialized modules, each focused on a specific functionality or area, such as customer relationship management (CRM), marketing automation, project management, or human resource management (HR). These specialized modules are designed to offer the best performance, features and user experience in the field.

On the other hand, the all-in-one approach incorporates all the features and tools needed for a particular area into one application. These applications seek to offer users a complete solution with simple management and integration. These applications often try to compete in the market by offering more features and a wider range of services.

However, nowadays, more and more companies and users are opting for a best-of-breed strategy that ensures better coverage of individual specific business needs. Application integration and process automation then play a key role in maintaining processes and sharing data across systems.

Application integration then plays a key role in modern business. By connecting different applications, systems or devices, they can collaborate and share information and data.

Application Integration

Application integrations are a key factor for the successful operation of modern businesses. With an increasing amount of data and applications that need to be connected and synchronized, integration is becoming a critical part of enterprise IT.

Benefits of proper application integration

Nowadays, the topic of digital transformation is increasingly common for companies, they use many different technologies and applications such as CRM, ERP, e-commerce platforms, marketing tools and many more. These applications often work independently and have different formats and handle different data.

Application integration allows companies to connect these applications and data, streamline corporate processes, coordinate work more easily and better, and eliminate job duplication. Let's take this as an example: by linking an e-commerce platform with a CRM system, sellers can better understand their customers and provide them with better services. They have access to more data about the customer, about the history of his purchases and can personalize the offer of services for him, for example.

Systems integration allows companies to improve their processes and gain better control over their data and information. Let's give an example again: the integration of an ERP system with a warehouse management application allows you to track the movement of goods and warehouse stocks in real time.

Currently, system integration is a key task for most companies. We are no longer in a situation where we use one or two softwares. Throughout the company, and even in every department, we have several of them — and it is necessary that they “understand” each other. It is necessary to connect them into a single whole. This approach allows companies to gain a better overview of their activities and maximize the efficiency and productivity of their business.

Benefits of Azure Cloud Integration

Integration platforms and solutions such as Azure Cloud, they provide a number of benefits for businesses looking for a way to integrate their applications and systems and gain control over their data and processes. Do you wonder what system integration can bring you? Let's summarize the benefits of integrating with Azure Cloud:

  1. Simplicity: Integration platforms allow easy integration of various applications and systems using pre-made connectors, templates, and APIs. This means that companies do not have to spend time and effort developing their own solutions. As a result, this reduces the cost and time consuming of implementation.
  2. Flexibility: Adapt the integration process to the needs of your business. Integration platforms allow you to leverage the best tools for each feature while ensuring that all applications work together to support efficient business.
  3. Automation: Automate processes such as data transfers, system synchronization and more. This will easily increase work efficiency and reduce error rates and manual labor costs.
  4. ScalabilityIntegration platforms allow you to easily scale integration solutions according to your business needs — as your business grows and the amount of data and processes that need to be integrated grows.
  5. It's security: Integration platforms provide advanced security and access control to data and systems. This will keep your company's data safe and protected from the threat of cyber attacks.

Integration platforms and solutions such as Azure Cloud, allows you to gain insight and control over data and processes and improve the efficiency and productivity of your business.

Conclusion

Nowadays, application integration is a key factor for a successful business. Companies that can efficiently and flexibly integrate their applications and systems have an advantage in the market and are able to respond quickly to changes in the environment. Application integrations allow businesses to automate processes. If you haven't dealt with system integration in your company yet, maybe now is the time to do something about it. Leveraging integration solutions and platforms like Azure Cloud can help your business improve efficiency, gain competitive advantage, and move forward in the marketplace.

Application integration: The way to make your business more efficient

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